Employees at Apple’s Cupertino, CA headquarters may have been kidding when they named the brand new, ultra glamorous, gold iPhone 5S after Hollywood’s most sought after socialite. But it seems as though the name is sticking. Rejecting such names during the design process as ‘Golden Child,’ and ‘Golden Girl,’ the glitzy phone had been referred to as simply, ‘The Kardashian.’
Maybe this is in part due to Kardashian’s own obsession with her iPhone. Lately it seems that all she has been doing is posting selfies on Twitter and Instagram. The most famous one of late happens to be one where she is proudly displaying her entire backside in nothing both a skimpy bathing suit. And what’s so proudly displayed in the photo? Why, her black cased iPhone, of course. Kardashian’s love of taking pictures of herself, coupled with the fact that her face and name are instantly recognizable, makes the joke even more real. Apple employees may have been joking here. But, as the old saying goes, there is a little bit of truth behind every joke.
The new gold iPhone 5S has been much talked about lately. Primarily targeted towards little fashion moguls and wanna be rock stars, the phone is more about being seen, and not for its actual use as a communications device. What little girl wouldn’t want to show up on the playground carrying one of these beauties? How better to be the envy of every girl in the 5th grade? Oh, if only we were kidding, the Guardian Express informs.